London’s theatres will be alive with excited children this August as over 42,000 tickets were snapped up in the first 24 hours of 2012’s Kids Week booking opening.
Speaking about the unprecedented volume of parents and children taking advantage of the annual promotion, which celebrates its 15th birthday this year, See Tickets Theatre Consultant Edwin Shaw, who has worked in the West End for more than 50 years, said: “I am thrilled and delighted that Kids Week has got off to such a terrific start. In my memory, no other theatre promotion has sold as many tickets in a 24 hour period, so this is really very remarkable.”
Kids Week, which brings London’s theatres together every summer to create a feast of family fun, offers one free child’s ticket (aged 16 and younger) with every full paying adult to all shows taking part, along with the chance to take another two children along for half price.
While 42,232 tickets may have already been sold, there are still many available for world class productions including hit musicals such as The Wizard Of Oz and Mamma Mia!, comedies like Horrible Histories Barmy Britain and One Man, Two Guvnors, dramas such as The Woman In Black and War Horse, and even the Olympic-themed Chariots Of Fire.
But there is more to Kids Week than ticket price reductions. Enthusiastic young theatre fans can get involved with many workshops, Q&A sessions and activities to learn more about their favourite show or life on the stage.
Kids Week, which runs throughout the whole of August for this summer like no other, is part of the London 2012 Festival. It received a star-studded birthday launch on Monday when 1,000 children from 33 London schools were invited to a special performance at the Theatre Royal Drury Lane, where they were entertained by Horrible Histories, Shrek The Musical, Monty Python’s Spamalot, The Tiger Who Came To Tea and Thriller Live in an event hosted by Richard Blackwood. Tickets went on sale yesterday at 10:00.
For more information about Kids Week or to buy tickets, visit www.kidsweek.co.uk or call 0844 248 5151.
"No other theatre promotion has sold as many tickets in a 24 hour period, so this is really very remarkable"