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West End shows on Shaftesbury Avenue

West End shows on Shaftesbury Avenue

London theatre celebrates robust 2016

First Published 31 March 2017, Last Updated 31 March 2017

Box office figures published today by the Society of London Theatre demonstrate 2016 to be another robust year for the capital’s thriving theatre industry.

Comparative highlights to previous years are: 

  • London theatres’ gross revenue was £644,719,639, up 1.7% compared to 2015.
  • Sales generated VAT receipts for the Treasury of £107,453,273.
  • Overall attendance reached 14,328,121 (down 2.8% year on year, but with the overall number of performances down 5.95% on 2015).
  • 76.7% of available seats in theatres were filled, up 4.1% compared to 2015, and a new record.
  • Weekly attendance peaked in the week commencing December 26 2016 at 439,103, a new record.

The figures show considerable evidence of the ever increasing popularity of London theatre.

Caro Newling, President of the Society of London Theatre, said of the figures: “With our shows performing to record numbers, the box office figures for 2016 further cement London’s place as a world-leader in theatre.

“Revenues are just one measure of success; what we are most proud of is that new generations of theatre-goers are drawn to the capital, home of the world’s greatest creative talent, by our peerless ability to craft and tell the stories that resonate.”   

Society of London Theatre (SOLT) are a not-for-profit organisation representing the London theatre industry, including London’s theatre owners, producers and managers. SOLT also runs the Olivier Awards, West End LIVE, TKTS, Theatre Tokens, Kids Week and Get Into London Theatre.

The Olivier Awards 2017 with Mastercard, the UK’s most prestigious stage honours, will take place on Sunday 9 April. Visit OlivierAwards.com for more information. 

You can keep up to date with all the Olivier Awards news between now and the grand occasion on Official London Theatre, and by following us on Twitter and Facebook. You can also follow the Oliviers’ own Twitter, Facebook and Instagram accounts.


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Due to the current pandemic various venues and productions are making announcements for their individual shows. Please bear with us as we try to keep this page as up to date as possible. If you find a mistake, please let us know by emailing enquiries@soltukt.co.uk. If you click through to seat selection (where you'll see either best available or a seating plan), you will be seeing the most up-to-date prices. If this differs from what we've written on the calendar, please bear with us, as those prices will update soon.

We now sell our famous TKTS Booth discounts online here at Official London Theatre.

We are now cancelling all performances up until and including 31 May 2020 to help us process existing bookings whilst we wait for further clarity from the government in terms of when we will be able to reopen.

We are so sorry that in these testing and difficult times you are not able to enjoy the show you have booked for and hope the following helps clarify next steps in respect of your tickets .

There is nothing that you need to do if your performance has been cancelled, but we do ask for your patience.

If you have booked directly with the theatre or show website for an affected performance, please be assured that they will contact you directly to arrange an exchange for a later date, a credit note/voucher or a refund. If you have booked via a ticket agent they will also be in contact with you directly.

We are processing in strict date order of performance, so you are likely to be contacted after the date you were due to go to the theatre. However, we want to reassure you that you will be contacted, and your order will be processed, but please do bear with us.

We’d like to thank everyone who has been patient and kind in dealing with their ticket providers so far and we are sorry that we cannot process your order as quickly as we would like.

Please do not contact your credit card company as that will slow the process down and put an additional burden on our box office and ticket agent teams.

In order for us to serve our audiences the best we can, please do not get in touch with your point of sale if you have booked for performances after 31 May. Please be reassured that if we have to cancel future performances you will be directly contacted by your theatre or ticket provider. Our producers continue to plan for all eventualities dependent on the individual needs of their shows and we will provide further updates on specific shows as and when they become available.

We look forward to welcoming you back into our theatres as soon as we are allowed to resume performances. In the meantime stay safe and healthy.

While theatres are currently closed, various venues and productions are making announcements for their individual shows, including cancellations and rescheduled performances. Please check with the individual shows for details.