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Kids Week is back this August with over 30 London shows participating

Published 23 June 2021

We’re thrilled to announce that Kids Week is #BackOnStage this August with over 30 London shows participating! Tickets will go on sale at 10am on Wednesday 30 June, available from OfficialLondonTheatre.com

This much loved, long-running initiative is the perfect way to introduce your family to the magic of live theatre over the summer holidays – from hit musicals and plays to comedies and family favourites. We’re also excited to share that for the first time ever, we have extended the offer from ages 16 and under to 17 and under, as so many will have missed out on their last Kids Week experience due to lockdown, and we want to ensure that as many young people as possible can be welcomed into our theatres.

During Kids Week, a child goes free when accompanied by a full paying adult to participating shows throughout August. We have had to set it up slightly differently this year, so although it will be the same fantastic deal in terms of what you pay, instead of one full price ticket and one free child ticket it will be presented as two half price tickets. As always, additional children go half price.

Because the safety of audiences and staff is our highest priority, we want to remind you that when you see our industry-wide See it Safely mark displayed at theatres across London, you can rest assured that these venues are following the latest Government guidance for live arts events.

Additionally, when you book Kids Week tickets, you can benefit from our ‘Book with Confidence, Exchange with Ease’ pledge, allowing you to exchange your tickets up to 24 hours prior to a performance if you’re unable to attend due to Covid. As in previous years, we have set up an Access Priority Request Form for theatregoers with access requirements, available from 12pm on Friday 25 June until 6pm on Sunday 27 June.

We will help you plan your trip to the theatre by recommending the safest ways to travel to and from our venues, the majority of which are within walking distance of a main line station or Q-Park car park (which offer parking discounts to theatregoers).

This year we sadly won’t be able to offer our show-linked activities, but we will be running a special programme of free theatre-themed activities in partnership with the Mayor of London, with more details coming soon. We will also be highlighting a host of other London activities in partnership with the Let’s Do London campaign, to ensure you make the most of your trip.

Emma De Souza, Kids Week founder and Head of Marketing & Communications at SOLT (the not-for-profit organisation that runs Official London Theatre), said:

‘After an incredibly hard year for the theatre industry, it is a joy to bring back Kids Week – we know how much of a beloved and hotly-anticipated part of the theatrical calendar it is! We cannot wait to welcome regulars and first-time families back into the West End this summer to enjoy the magic of a live show.

‘Theatre is nothing without its audiences, and we are so grateful to everybody who can support Kids Week and help our industry rebuild. Please treat yourself and your family, and enjoy the best theatre that London has to offer.’

To find out which shows are participating in Kids Week 2021, click the button below and start planning what show’s you want to see with your family this summer.


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Kids Week 2021

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