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In pictures: Kids Week launch

First Published 5 August 2014, Last Updated 5 August 2014

There aren’t many occasions when you find yourself in the company of underwear-clad aliens, a Hawaiian shirt-sporting ghost elephant and some of Britain’s best-loved children’s authors, but that was the case last Friday when families gathered at the Regent’s Park Open Air Theatre for the Kids Week launch.

Kicking off the month-long campaign that offers a free child’s ticket with the purchase of every full price adult’s ticket, the launch offered hundreds of children an insight into some of the exciting shows on offer as part of the annual promotion.

Aliens, elephants and authors weren’t the only ones in attendance though, War Horse’s Joey was reining in the attention, the casts of Let It Be and The Pajama Game were entertaining the crowds and the young stars of Matilda The Musical, Charlie And The Chocolate Factory and Billy Elliot The Musical were answering burning questions from the audience.

Even our very own Matthew Amer was on hand to quiz writers Judith Kerr, David Wood and Jacqueline Wilson on their hugely popular stories The Tiger Who Came To Tea and Hetty Feather with the return of Official London Theatre’s In Conversation sessions.

Almost as important as the diverse range of theatrical attendees was the presence of a certain celestial body, which made for a fantastic, rain-free day of family fun, and let’s not forget our photographer Pamela Raith, whose camera caught all of the day’s action in the gallery above.

Remember, there is still time to book your show tickets for performances until 31 August through the kids go free promotion at www.kidsweek.co.uk

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